The List of Best YouTubers in 2023

Best YouTubers in 2023

There are also YouTubers who keep you hooked with their daily vlogs, challenges, music covers, etc. Besides content variety, YouTube has something for everyone: kids to adults and newbies to experts. If you’re a busy millennial or someone with a hectic life who doesn’t have time to go to the gym or read books, YouTube is your savior.

You can learn anything from cooking delicious recipes to improving your drawing skills or designing awesome crafts on the go from the best YouTubers in 2023. 

This blog will cover some of the best YouTubers you must follow if you want to keep yourself updated about the latest trends and developments in every field imaginable such as literature, music, gaming, science and technology, education, food and cooking, arts and crafts, etc.

1. T-Series

(240m subscribers)

T-Series YouTube Channel

T-Series is one of the top music video content providers on YouTube. The company creates, finances, acquires and distributes music video content across various genres and formats.
It has a staff of over 1,500 professionals working across 11 offices globally.

Besides music videos, its other popular content includes short films, trailers, live performances, and editorial content.
The company’s main channel on YouTube primarily shows music videos and film trailers.

Moreover, it has more than 231 million subscribers across its various digital platforms worldwide.

2. Cocomelon

(158m subscribers)

Cocomelon YouTube Channel

As of November 2022, Cocomelon – Nursery Rhymes was the top-ranking YouTube channel with the most subscribers, with 146 million. This is a significant increase from its position in 2018 – when it had 131 million subscribers.

In addition to its massive subscriber base, Cocomelon has received notable acclaim for its content and creativity. The channel features popular nursery rhymes alongside other children’s content and is known for its high-quality production values and creative video content. This includes short movies and content specifically tailored for kids ages 2-6.

Overall, Cocomelon continues to be a leading force in online video content for children of all ages. Its unique creative and educational content brand has made it one of the most popular platforms among viewers of all ages.

So if you’re looking for a trustworthy source of age-appropriate and fun videos, remember to check out Cocomelon’s content!

3. SET India

(148m subscribers)

You can find them all on Youtube, from Bollywood actors and cricketers to gaming vloggers and beauty gurus. This is why it’s one of the most sought-after platforms today.

Among the top Youtubers in 2023, one channel stands out – SET India. It has millions of subscribers and has been raking moolah through its content.

4. MrBeast

(146m subscribers)

MrBeast is a famous video maker on YouTube. Known for his creative content, he has earned millions of subscribers and billions of views. He has participated in philanthropic projects, planting 20 million trees and donating to charities. His videos cover various topics, such as gaming, pranks, challenges, and vlogs.

MrBeast is known for his high-quality videos and has gained popularity among young viewers. His unique style and sense of humor have made him one of the top video-makers on YouTube.

MrBeast YouTube Channel

5. PewDiePie

(111m subscribers)

PewDiePie is one of the most influential YouTubers, with a subscriber count of 111 million.
He is known for his comedic videos, gaming content, and vlogs. His channel focuses on topics ranging from video games to comedy sketches and music parodies.

PewDiePie has won numerous awards, including the Top Trending Creator at the 2019 Streamy Awards, and was voted the most popular social media star in 2020 by Time Magazine.

His videos have been viewed over 100 billion times on YouTube. He is also actively involved in charity work, donating over $7 million to various causes.

6. ✿ Kids Diana Show

(105m subscribers)

Kids Diana Show is a popular YouTube channel created by Diana and Roma, two siblings from Ukraine who have entertained viewers with their creative videos since 2015.

The channel has over 105 million subscribers, and its content mainly focuses on skits, challenges, and educational videos for kids. The duo has gained immense popularity due to its funny, creative, and family-friendly content. It has won several awards, including the Golden Play Button from YouTube and the Kids Choice Award for Favorite International YouTuber in 2020.

Thus, it is safe to conclude that the Kids Diana Show is among the best youtubers in 2023.

7. Like Nastya

(102m subscribers)

Millions of kids and families from all over the world join Nastya every day to explore the world and learn about songs. Nastya is a popular YouTuber who walks people through her daily life, exploring everything from beauty vlogs to product reviews and gaming content.

Walking you through her life can be a fun and educational experience, but it is essential to be critical when watching and reading content on the internet. This way, you can make informed decisions and avoid falling into harmful content traps.

Besides, there are plenty of other youtubers you can follow for engaging content on everything from gaming to fashion, art, food, lifestyle, and travel.  Overall, there is plenty of great content online for you to enjoy!

8. WWE

(94.4m subscribers)

WWE YouTube Channel

The official channel of the WWE 2K sim franchise, ‘WWE 2K Battlegrounds’, has more than 92 million subscribers on YouTube channel. This includes the gaming content of ‘WWE 2K22’ as the official video game of this year’s edition of the WWE SmackDown-branded video game. The content of WWE 2K22 is anticipated to be a perfect fusion of high-octane action and engaging storytelling. The recently released trailer promises an immersive gaming experience with more options and features than before.

With this number of subscribers, ‘WWE 2K22’ can undoubtedly claim to be one of YouTube’s most popular gaming franchises.

9. Vlad and Niki

(91.2m subscribers)

Vlad and Niki (91.2m subscribers):
Brother duo with entertaining videos for kids has an impressive following on the video-sharing platform. The two are familiar to YouTube, having been on the forum since 2012 with their channel, vladandnikichannel, racking up over 21 million subscribers. The two produce content that appeals to kids of all ages, and their popular videos include nursery rhymes, games, crafts, and more.

In addition to vladandnikichannel, Vlad is also active on his second channel, niki001, where he uploads vlogs and other content related to his life as a creator of children’s content.

Besides their content production and social media presence, Vlad and Niki are known for appearing in various shows and films. They have appeared on many television shows, such as ‘Chicken Little’ and ‘Super Why!’

Their popular content has won them several awards, including the iHeartRadio Award for Best Kids & Family Channel in 2017 and 2018.

Overall, Vlad and Niki have built a base of loyal followers who look forward to their weekly updates.

10. Zee Music Company

(90.6m subscribers)

Zee Music Company (90.6M subscribers) is the world’s leading music-on-demand platform offering listeners access to over 11 million songs, playlists, and albums. Its content spans popular genres like pop, hip-hop, rock, and more, giving subscribers a wide variety of options. Besides, subscribers can also access exclusive content from big hitters like Taylor Swift, Ed Sheeran, and Bruno Mars. Apart from music offerings, the platform also offers video content and live performances. The video content has 62M subscribers on its own.

Zee Music Company is known for providing high-quality content to its subscribers at an affordable price. The company has been in the business for over 15 years now, so it has amassed a vast library of content subscribers can enjoy at leisure without paying extra. Also, the content offered by Zee Music Company is of excellent quality and has been praised by many people across the globe.

Besides being one of the most famous music platforms in the country, Zee Music Company is also looking forward to becoming one of the most popular platforms globally. With its innovative approach towards marketing and content creation coupled with its popularity among subscribers and music enthusiasts alike, it is likely to continue overgrowing in the coming years.


This is the ranking of the top 10 YouTubers of 2023. These are the people who will influence the next generation. They are not only trendsetters, but they also set examples for new-age content creators. We hope you’ve found this helpful and learned about them.

In the comments section below, let us know if you have any suggestions or additions. Meanwhile, here’s a sneak peek at our upcoming video on how the internet and social media will shape the future!

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